{"id":50,"date":"2013-07-01T16:19:17","date_gmt":"2013-07-01T16:19:17","guid":{"rendered":"https:\/\/workspace.cohnwolfe.is\/index.php\/2013\/07\/01\/brutal-honest\/"},"modified":"2013-07-01T16:19:17","modified_gmt":"2013-07-01T16:19:17","slug":"brutal-honest","status":"publish","type":"post","link":"https:\/\/workspace.cohnwolfe.is\/index.php\/2013\/07\/01\/brutal-honest\/","title":{"rendered":"&#8220;Brutally honest&#8221;"},"content":{"rendered":"<h4>Cohn &amp; Wolfe n\u00fdtur s\u00e9rst\u00f6\u00f0u \u00e1 \u00edslenskum r\u00e1\u00f0gjafa-\/almannatengslamarka\u00f0i. Vi\u00f0 erum stefnum\u00f3tandi r\u00e1\u00f0gjafafyrirt\u00e6ki \u00e1 svi\u00f0i samh\u00e6f\u00f0rar bo\u00f0mi\u00f0lunar og \u00fatib\u00fa st\u00f3rrar al\u00fej\u00f3\u00f0legrar samst\u00e6\u00f0u. Vi\u00f0 l\u00fatum \u00fev\u00ed a\u00f0 vissu leyti \u00f6\u00f0rum l\u00f6gm\u00e1lum en h\u00e9rlendir keppinautar okkar.<\/h4>\n<p>  <!--more-->  <\/p>\n<p>Af \u00feeim s\u00f6kum st\u00f6rfum vi\u00f0 samkv\u00e6mt afar str\u00f6ngum st\u00f6\u00f0lum \u00ed samr\u00e6mi vi\u00f0 kr\u00f6fur samst\u00e6\u00f0unnar. Oft of str\u00f6ngum finnst manni en kr\u00f6furnar taka hvorki tillit til e\u00f0li \u00feess marka\u00f0ar \u00fear sem \u00fatib\u00fa samst\u00e6\u00f0unnar starfa n\u00e9 hvar \u00feau eru \u00e1 l\u00edft\u00edmak\u00farfu fyrirt\u00e6kja. \u00datib\u00fai\u00f0 \u00e1 \u00cdslandi er ungt skipulag \u00ed samsteypunni. Vi\u00f0 erum enn\u00fe\u00e1 \u00e1 bleyjut\u00edmabilinu; g\u00f3g\u00f3-stiginu, r\u00famlega t\u00edu \u00e1ra.\u00a0\u00cdslenski marka\u00f0urinn er einnig \u00e1 g\u00f3g\u00f3-stiginu mi\u00f0a\u00f0 vi\u00f0 skilgreiningar Cohn &amp; Wolfe \u00e1 \u00feroskastigi marka\u00f0a. <\/p>\n<p>Vi\u00f0 fyrstu s\u00fdn m\u00e1 \u00e6tla \u00feessar kr\u00f6fur \u00e6\u00f0i hrokafullar og \u00fe\u00e1 s\u00e9rstaklega \u00fe\u00e6r sem eru ger\u00f0ar til vi\u00f0skiptavina. En \u00feegar betur er a\u00f0 g\u00e1\u00f0 eru skiljanlegar \u00e1st\u00e6\u00f0ur fyrir \u00feeim; g\u00e6\u00f0i fagfyrirt\u00e6kja Cohn &amp; Wolfe skulu vera til sta\u00f0ar \u00ed \u00f6llum li\u00f0um hvar sem er \u00ed heiminum. Alltaf.<\/p>\n<h3>Kr\u00f6fur \u00e1 starfsmenn Cohn &amp; Wolfe<\/h3>\n<p>\u00c1n vafa eru \u00feeir li\u00f0ir, \u00ed kr\u00f6fum til stafsmanna Cohn &amp; Wolfe, sem setja skilyr\u00f0i um h\u00e6fni r\u00e1\u00f0gjafa Cohn &amp; Wolfe erfi\u00f0ustu skilyr\u00f0in a\u00f0 uppfylla og jafnframt vi\u00f0kv\u00e6mustu a\u00f0 vinna me\u00f0. \u00c1st\u00e6\u00f0urnar eru \u00ed raun einfaldar.<\/p>\n<p>Fyrir \u00fea\u00f0 fyrsta er f\u00e1tt um \u00edslenska s\u00e9rfr\u00e6\u00f0inga sem starfa \u00e1 s\u00e9rsvi\u00f0i Cohn &amp; Wolfe. \u00cd \u00f6\u00f0ru lagi er s\u00e9rfr\u00e6\u00f0ir\u00e1\u00f0gj\u00f6f \u00e1 svi\u00f0i almannatengla illa \u00f3skilgreind sem s\u00e9rh\u00e6f\u00f0 atvinnugrein \u00e1 \u00cdslandi. \u00cd \u00feri\u00f0ja lagi er r\u00e1\u00f0gj\u00f6fin, almennt \u00ed sj\u00e1lfu s\u00e9r, einnig illa skilgreind sem atvinnugrein hver sem n\u00fa s\u00e9rh\u00e6fnin er (megum reyndar \u00feakka b\u00f6nkunum fyrir upphafningu s\u00e9rfr\u00e6\u00f0ir\u00e1\u00f0gjafar). Lj\u00f3st a\u00f0 \u00feessi \u00ferj\u00fa d\u00e6mi hafa veruleg \u00e1hrif \u00e1 hvert anna\u00f0 svo ekki s\u00e9 meira sagt.<\/p>\n<p>\u00dea\u00f0 er ekkert leyndarm\u00e1l og au\u00f0velt a\u00f0 vi\u00f0urkenna \u00fea\u00f0, a\u00f0 daglega leyfum vi\u00f0 okkur a\u00f0 standast ekki allar \u00fe\u00e6r kr\u00f6fur sem eigendur setja um h\u00e6fni til r\u00e1\u00f0gjafar. \u00dea\u00f0 \u00fearf mikla \u00fej\u00e1lfun til ef ma\u00f0ur \u00e6tlar a\u00f0 standast \u00feessar senior-kr\u00f6fur. \u00dej\u00e1lfun starfsmanna og samh\u00e6fing er eitt vandam\u00e1l hj\u00e1 fyrirt\u00e6kjum \u00e1 g\u00f3g\u00f3-stiginu \u2013 \u00fea\u00f0 getur veri\u00f0 erfitt a\u00f0 finna t\u00edma til a\u00f0 \u00fej\u00e1lfa starfsf\u00f3lki\u00f0. Eigendum finnst, r\u00e9ttilega, t\u00edmaleysi til \u00fej\u00e1lfunar afskaplega l\u00e9leg afs\u00f6kun. \u00deeim finnst einnig vo\u00f0a erfitt a\u00f0 horfa upp\u00e1 heigulsh\u00e1ttinn. \u00deegar kemur a\u00f0 \u00fev\u00ed a\u00f0 setja \u00e1kve\u00f0nar senoir-kr\u00f6fur \u00e1 \u00edslenska starfsmenn fyrirt\u00e6kisins. \u00dea\u00f0 skiptir engu fyrir \u00fe\u00e1 a\u00f0 vi\u00f0 h\u00f6fum \u00feurft a\u00f0 horfa \u00e1 eftir tveimur starfsm\u00f6nnum labba gegnum dyrnar eftir nokkra m\u00e1na\u00f0a samstaf. Eigendurnir ranghvolfa augunum og kenna norr\u00e6na jafna\u00f0arl\u00edkaninu um heigulsh\u00e1ttinn.<\/p>\n<p>Nokkrar afsakanir eru a\u00f0 finna \u00ed d\u00e6munum h\u00e9r a\u00f0 ofan. A\u00f0rar afsakanir eru a\u00f0 finna og eru kannski \u00fe\u00e6r sem halda best rekstrarlega s\u00e9\u00f0 gagnvart eigendum: Vi\u00f0 erum vel me\u00f0vitu\u00f0 um a\u00f0 g\u00e6\u00f0i s\u00e9rfr\u00e6\u00f0i\u00fej\u00f3nustu Cohn &amp; Wolfe \u00e1 \u00cdslandi eru \u00fer\u00e1tt fyrir allt \u00ed g\u00f3\u00f0um g\u00edr mi\u00f0a\u00f0 vi\u00f0 \u00feroska og \u00fearfir \u00edslenska marka\u00f0sins. Fyrir utan \u00fea\u00f0 \u00fe\u00e1 t\u00f6kum vi\u00f0 ekki a\u00f0 okkur verkefni sem vi\u00f0 r\u00e1\u00f0um ekki vi\u00f0. \u00deau skipti sem vi\u00f0 h\u00f6fum m\u00e1la\u00f0 okkur \u00fat \u00ed horn, h\u00f6fum vi\u00f0 fengi\u00f0 a\u00f0sto\u00f0 fr\u00e1 samst\u00e6\u00f0unni. \u00deannig \u00e1 au\u00f0vita\u00f0 samvinnan a\u00f0 virka. \u00deekking \u00e1n landam\u00e6ra. Vi\u00f0 erum \u00f6ruggur kaupsta\u00f0ur \u00ed al\u00fej\u00f3\u00f0av\u00e6\u00f0ingunni.<\/p>\n<p>(Innan sviga og fyrir \u00fe\u00e1 sem nenna a\u00f0 sp\u00e1 \u00ed skilgreiningar og sk\u00fdringar \u00e1 \u00feessari r\u00e1\u00f0gj\u00f6f sem k\u00f6llu\u00f0 er s\u00e9rfr\u00e6\u00f0ir\u00e1\u00f0gj\u00f6f Cohn &amp; Wolfe \u00fe\u00e1 fjallar h\u00fan venjulega um a\u00f0 skilgreina, sk\u00fdra orsakir, benda \u00e1 aflei\u00f0ingar, skapa skilning, segja fyrir um \u00e1rangur og leggja fram till\u00f6gur um a\u00f0ger\u00f0ir til \u00farb\u00f3ta. Eftir \u00feessa hl\u00f6\u00f0nu upptalningu er lj\u00f3st a\u00f0 r\u00e1\u00f0gjafi Cohn &amp; Wolfe \u00fearf a\u00f0 hafa kunn\u00e1ttu til a\u00f0 n\u00fdta kerfisbundi\u00f0 \u00e1kve\u00f0na \u00feekkingu\/forsendur \u00ed \u00fe\u00e1gu \u00feri\u00f0ja a\u00f0ila: vi\u00f0skiptavinarins. Hreint \u00fat sagt, gefa menn sk\u00edt \u00ed allar pers\u00f3nulegar sko\u00f0anir (afsaki\u00f0 or\u00f0avali\u00f0) \u2013 bara spurt um faglegar sko\u00f0anir starfsmanna Cohn &amp; Wolfe. \u00dea\u00f0 sem er kannski n\u00fdtt fyrir \u00cdslendingum er andi r\u00e1\u00f0gjafarinnar e\u00f0a hvernig r\u00e1\u00f0gj\u00f6fin er takt\u00edskt veitt. Andinn er mj\u00f6g hreinskilinn og a\u00f0ger\u00f0in til framkv\u00e6mda er \u00f3v\u00e6gin og vi\u00f0kv\u00e6m fyrir alla a\u00f0ila. Andinn heitir Cohn &amp; Wolfe Direct Problem Solutions me\u00f0 vi\u00f0skeytinu brutal honesty. N\u00f3g um \u00feetta.)<\/p>\n<h3>Kr\u00f6fur \u00e1 starfsmenn vi\u00f0skiptavina Cohn &amp; Wolfe<\/h3>\n<p>M\u00f6rgum finnst vi\u00f0 eflaust komnir \u00fat \u00e1 h\u00e1lan \u00eds. A\u00f0 framan var l\u00edtillega r\u00e6tt um kr\u00f6fur til okkar sj\u00e1lfra. N\u00fa er komi\u00f0 a\u00f0 kr\u00f6fum sem Cohn &amp; Wolfe gerir til vi\u00f0skiptavina. Spurningin er hvort \u00fea\u00f0 s\u00e9 ekki best a\u00f0 fela \u00feessar kr\u00f6fur? Heimskt er heimaali\u00f0 barn \u2013 vi\u00f0 \u00e6ttum kannski a\u00f0 leita m\u00e9r s\u00e9rfr\u00e6\u00f0ir\u00e1\u00f0gjafar \u00e1 svi\u00f0i almannatengsla \u00e1\u00f0ur en \u00e9g held lengra? Nei, \u00fea\u00f0 gerum vi\u00f0 ekki.<\/p>\n<p>T\u00f6kum fyrir einn \u00fe\u00e1tt \u00ed kr\u00f6fum til vi\u00f0skiptavina: Kaupgetu hans. Skilgreiningin \u00e1 kaupgetu er marg\u00fe\u00e6tt og ein \u00feeirra sn\u00fdr a\u00f0 kaup\u00feekkingu vi\u00f0skiptavina; a\u00f0 vi\u00f0skiptavinur ver\u00f0i, \u00e1n undantekninga, a\u00f0 lifa sj\u00e1lfur upp til eigin krafna um g\u00e6\u00f0i \u00feeirrar r\u00e1\u00f0gjafar sem hann kaupir. \u00deetta merkir einfaldlega a\u00f0 vi\u00f0skiptavinurinn \u00fearf a\u00f0 skaffa samstarfinu starfsmenn sem kunna a\u00f0 kaupa r\u00e1\u00f0gj\u00f6fina, hvort sem \u00feeir eru s\u00e9rfr\u00e6\u00f0ingar \u00e1 svi\u00f0inu e\u00f0a ekki. \u00dea\u00f0 er nefnilega svo a\u00f0 g\u00e6\u00f0i r\u00e1\u00f0gjafarinnar ver\u00f0ur aldrei betri en br\u00edfi\u00f0 e\u00f0a verkbei\u00f0nin fr\u00e1 vi\u00f0skiptavininum. Hann \u00fearf a\u00f0 hafa kunn\u00e1ttu til a\u00f0 meta g\u00e6\u00f0i r\u00e1\u00f0gjafarinnar mi\u00f0a\u00f0 vi\u00f0 eigin markmi\u00f0. Fyrst \u00fe\u00e1 getur hann skrifa\u00f0 upp\u00e1 reikninginn me\u00f0 g\u00f3\u00f0ri samvisku. Og \u00e1n eftirm\u00e1la.<\/p>\n<p>Ef vi\u00f0skiptavinurinn uppfyllir ekki kr\u00f6fur um kunn\u00e1ttu til kaupa samkv\u00e6mt samningi \u00fe\u00e1 \u00e1skilur Cohn &amp; Wolfe s\u00e9r r\u00e9tt til \u00feess a\u00f0 l\u00e1ta hann vita af \u00fev\u00ed og jafnvel segja samstarfinu upp. En hversvegna allt \u00feetta umstang? Geta fyrirt\u00e6ki ekki bara \u00feakka\u00f0 fyrir a\u00f0 hafa einhverja vi\u00f0skiptavini? J\u00fa au\u00f0vita\u00f0 \u2013 en m\u00e1li\u00f0 er a\u00f0 \u00fej\u00f3nustufyrirt\u00e6ki einsog Cohn &amp; Wolfe ver\u00f0ur aldrei betra a\u00f0 g\u00e6\u00f0um en s\u00ed\u00f0asta verkefni. H\u00e9r er allur pakkinn \u00ed h\u00fafi. \u00dej\u00f3nustan vi\u00f0 a\u00f0ra vi\u00f0skiptavini sem d\u00e6mi. Ef starfsma\u00f0ur e\u00f0a starfsmenn vi\u00f0skiptavinar kunna ekki a\u00f0 kaupa \u00fej\u00f3nustu Cohn &amp; Wolfe \u00fe\u00e1 lei\u00f0ir \u00fea\u00f0, ekki bara til misskilnings, lei\u00f0inda og \u00f3reiknish\u00e6f\u00f0ra t\u00edma, heldur einnig til \u00feess a\u00f0 kostna\u00f0arfrekt verkefni\u00f0 er d\u00e6mt til a\u00f0 mistakast. Or\u00f0spor hvorutveggja a\u00f0ilanna er \u00ed h\u00fafi. \u00deetta hefur semsagt ekkert me\u00f0 hroka a\u00f0 gera. Heldur \u00e1byrg\u00f0 \u00e1 heildinni.<\/p>\n<p><span style=\"line-height: 1.3em;\">A\u00f0alatri\u00f0i\u00f0 \u00ed \u00feessu \u00f6llu er a\u00f0 Cohn &amp; Wolfe telur a\u00f0 einn \u00f3\u00f6ruggur vi\u00f0skiptavinur, sem ekki hefur kunn\u00e1ttu til a\u00f0 kaupa s\u00e9rh\u00e6f\u00f0a \u00fej\u00f3nustuna, geti valdi\u00f0 \u00fea\u00f0 miklum \u00f3r\u00f3leika hj\u00e1 s\u00e9rh\u00e6f\u00f0um starfsm\u00f6nnum Cohn &amp; Wolfe sem g\u00e6ti leitt til \u00feess a\u00f0 \u00f6ruggari vi\u00f0skiptavinir sem kunna a\u00f0 kaupa r\u00e1\u00f0gj\u00f6fina e\u00f0a hafa vilja til \u00feess a\u00f0 l\u00e6ra a\u00f0 kaupa hana f\u00e1i ekki \u00fe\u00e1 s\u00e9rfr\u00e6\u00f0i\u00fej\u00f3nustu sem lagt var upp me\u00f0 og Cohn &amp; Wolfe stendur fyrir. Breyttir t\u00edmar. Tekjur af einst\u00f6kum vi\u00f0skiptavini getur vegi\u00f0 minna \u00fe\u00f3tt \u00fe\u00e6r s\u00e9u meiri en minnsti samnefnari \u00e1 g\u00e6\u00f0um \u00fej\u00f3nustunnar \u00ed heildina. H\u00e9r er komi\u00f0 d\u00e6mi\u00f0 um skemmda epli\u00f0. St\u00e6r\u00f0 skemmda eplsins skiptir ekki m\u00e1li \u2013 \u00fea\u00f0 er skemmt.<\/span><\/p>\n<p>Upps\u00f6gn \u00e1 samstarfssamningi af h\u00e1lfu Cohn &amp; Wolfe vegna sl\u00edkra m\u00e1la er einskonar verndara\u00f0ger\u00f0 fyrir heildina. Me\u00f0 \u00feessari stefnu er veri\u00f0 a\u00f0 vernda a\u00f0ra \u00f6ruggari vi\u00f0skiptavini. Minnka \u00e1h\u00e6ttuna \u00e1 \u00feeir f\u00e1i ranga \u00fej\u00f3nustu fr\u00e1 stressu\u00f0um r\u00e1\u00f0gj\u00f6fum Cohn &amp; Wolfe \u2013 a\u00f0 Cohn &amp; Wolfe s\u00e9 alltaf \u00f6ruggur kaupsta\u00f0ur, hva\u00f0 sem \u00e1 dynur. A\u00f0 vernda starfsmenn \u00e1 \u00feann h\u00e1tt fyrir \u00f3\u00fearfa \u00e1reiti fr\u00e1 \u00f3\u00f6ruggum vi\u00f0skiptavinum gerir Cohn &amp; Wolfe a\u00f0 \u00f6ruggari vinnusta\u00f0.<\/p>\n<p>\u00a0\u00a0<\/p>\n<p>{loadposition skyldar}<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cohn &amp; Wolfe n\u00fdtur s\u00e9rst\u00f6\u00f0u \u00e1 \u00edslenskum r\u00e1\u00f0gjafa-\/almannatengslamarka\u00f0i. Vi\u00f0 erum stefnum\u00f3tandi r\u00e1\u00f0gjafafyrirt\u00e6ki \u00e1 svi\u00f0i samh\u00e6f\u00f0rar bo\u00f0mi\u00f0lunar og \u00fatib\u00fa st\u00f3rrar al\u00fej\u00f3\u00f0legrar samst\u00e6\u00f0u. Vi\u00f0 l\u00fatum \u00fev\u00ed a\u00f0 vissu leyti \u00f6\u00f0rum l\u00f6gm\u00e1lum en h\u00e9rlendir keppinautar okkar.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[14],"tags":[],"_links":{"self":[{"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/posts\/50"}],"collection":[{"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/comments?post=50"}],"version-history":[{"count":0,"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/posts\/50\/revisions"}],"wp:attachment":[{"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/media?parent=50"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/categories?post=50"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/workspace.cohnwolfe.is\/index.php\/wp-json\/wp\/v2\/tags?post=50"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}